moraAI labs have already trained on the public internet. What they are buying now is data that was never public: the records inside ordinary businesses. If your company has years of service tickets, claims, maintenance logs or recorded calls, there are buyers for a license to it. You keep the data. They pay for the right to train on a copy.
Who buys
- Frontier labs, the companies building the largest models. Few in number, large budgets, slow and careful procurement.
- Agent and evaluation companies, which build training environments and tests, and need real cases to build them from.
- Enterprises training their own models for one industry. Smaller budgets, more of them.
Most of these buyers do not want to be named, and most sellers don't either. That is normal in this market, and it is why deals have mostly gone through private brokers.
What they pay for
Not volume. Buyers ask four things:
- Have we seen it? Anything scraped from the web is worth little. Internal records are new to them.
- Does it show work being done? A record of a problem, an action and a result beats a pile of documents.
- Can we use it tomorrow? Clean, linked, documented data is worth more than a raw export.
- Are the rights clear? No license, no deal.
See what your data is worth for how those turn into a price.
The six steps
1. Take inventory. Write down what systems you have, how many years they go back, and what a typical record contains. You don't need to export anything yet.
2. Check your rights. Read your customer contracts and privacy policy. Data about your own operations is usually yours to license. Data that belongs to your customers, or contains their personal details, needs care, consent or removal. Have a lawyer look before you sign anything.
3. Pull a small sample. Around fifty records that represent the whole. Buyers decide on samples.
4. Remove personal details. Names, addresses, phone numbers, account numbers. Changing names is not always enough: a rare combination of facts can still identify someone.
5. Get it in front of verified buyers. Under NDA, to one buyer at a time. Never send a sample to someone you have not checked.
6. License it. The contract sets what the buyer may do (train, evaluate, or both), for how long, whether you can sell to others, and what happens to their copy at the end.
Exclusive or not
A non-exclusive license can be sold again to the next buyer. An exclusive one pays more once and ends there. Most sellers are better off non-exclusive unless the premium is large.
Mistakes that cost sellers money
- Sending the full export before a contract exists.
- Selling "all our data" in one lump, when one well-described slice was what the buyer wanted.
- Throwing away the messy parts. Technician notes, internal comments and failed attempts are often the valuable part.
- Assuming the data is too small. Depth per record matters more than row count.
Doing it through Mora
Listing is free. You describe what you have, we verify the rights, remove personal details, label it if needed, and show it to verified buyers without naming you. Start a listing, or look at what is on the market.